BREAKING NEWS: Manly Warringah Sea Eagles have unveiled an exciting new identity and emblem….

Manly Warringah Sea Eagles have unveiled an exciting new identity and emblem that brings a fresh, modern look whilst also paying homage to the Club’s rich history.

Two years in the planning, the new brand identity brings a creative feel to the Northern Beaches community and also represents the values that bond the maroon and white including resilience, honesty, tradition and unity.

To honour the rich legacy of the Sea Eagles, the traditional Maroon and White scheme will remain at the centre of the team’s new identity.

Manly’s home jersey will also retain the traditional hoops design, a specific reference to uniforms of the past.

The Club has also revealed new brand elements, including its MW Monogram and its visual supporting graphics.

The new powerful Sea Eagle logo carries forward elements of the past Manly emblems including;

• Maroon and White like traditional logos seen from the Club’s inception until 1977.
• A familiar circular motif that the Sea Eagles have incorporated from 1978.
• A sign of strength seen in the aggressive eagle features from the 2003 – 2023 emblem.
• A slanted typeface representative of forward movement and progress, with Manly Warringah clearly showcased to represent the Club’s historic name.